(Illustration by Hal Marie Saga.)

Guide to a Black-owned Valentine’s Day for every budget

Black love is in the air, and so is the $25.8 billion U.S. consumers are expected to spend for Valentine’s Day. Your pockets are definitely going to hurt for your honey, so it might as well be for Black-owned businesses in L.A, right? If you don’t know where to start, we’ve got you covered with a roadmap that will get you from a pre-date glow up to a V-Day wine down. 

Whether you’re looking for a pricey splurge 💸💸💸 or something fancy but feasible 💸, we’ve got options for every budget.

Browse more Black-owned businesses–from auto repair to good eats to landscaping, jewelry and gyms–in our Buy Black LA directory. Learn more here or email

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Culver City | Haircuts start at $60.

For the upper echelon of cuts, visit Saints. The curated concept shop not only offers luxury hair styling but also stocks apparel and accessories from local brands. You’re guaranteed to leave feeling better than you arrived.

Love Your Hair by Rachel Carter

Glassell Park | Coloring services start at $120.

Need a root refresh? Professional colorist Rachel Carter can give you a fresh dye job that’ll charm your partner from across the dinner table. 

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Krylx by Dej

West Adams | Manicures start at $65.

Treat yo’self to a gel manicure or full set with nail technician Deja, whose intricate line work and glitzy designs are sure to complement any V-day outfit. She’s the baddies’ nail tech of choice, so book fast!

Noir Men’s Grooming Lounge and Apothecary

Beverly Hills | Manicures start at $50.

Relax with a luxurious mani-pedi from Natasha Ray, the manicurist with a star-studded client list. Each service includes an  exfoliating rosemary-mint scrub, massage, complimentary beverage and a polish-free nail buff. 

Clawed Nail Salon

Bellflower | Manicures start at $20.

We get it: Home-based beauty businesses can be more affordable. But if you’re on a budget and a salon experience is a must, look no further than Clawed Nail Salon. Services range from acrylic manicures to microblading brows for affordable prices.

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Pampered Lady Florist

Altadena | Arrangements start at $60. Delivery available within 13 miles of 90016.

Pampered Lady Florist’s arrangements make for an eye-catching centerpiece for an at- home dinner. Bouquets start at $60, with balloons, chocolates and stuffed animals available as add-ons. 

(Photo: Pampered Lady Florist)


Los Angeles | Arrangements start at $148.

Nothing whispers romance like Offerings’s signature textural bouquets. Schentell Nunn’s studio will create special Valentine’s Day arrangements equipped with long-lasting garden roses, peonies, sweet peas, anthurium and calla lilies.

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Dinner with Drinks

Post & Beam

Baldwin Hills | Entreés $22 and up.

This classic Californian soul food restaurant is nestled behind the Baldwin Hills Crenshaw Plaza. The Post & Beam menu hosts a crafted list of delectable menu items, like the oxtail grilled cheese and perfectly crispy catfish nuggets. 

(Photo: Post & Beam)

Two Hommés

Inglewood | Entreés $18 and up. Valentine’s Day Pre Fixe Menu $268 per couple.

Chefs Mando and AB expertly marry flavors from Ethiopia, Ghana, Senegal and from across the Diaspora. Two Hommés is celebrating Valentine’s Day with live music and a special prix fixe menu. 

(Photo: Two Hommés)

Alta Adams

West Adams | Entreés $22 and up.

All is right when it feels like it’s just you two in the world. If you love to get lost in conversation with your S.O., the dimly lit yet full of life, Alta Adams is definitely the move for a date night dinner. From their avant yams to their jerk chicken tacos, Chef Keith Corbin whips up an irresistible slate of diasporic soul food staples with a twist. Pair hearty entreés with their signature cocktails like the savory Ol’ Dirty Bastard and the tart Same Difference for an unforgettable night.

(Photo: Alta Adams)


Hermosa Beach | Entreés $24 and up.

Husband and wife duo Adnen and Lenora Marouani opened Barsha in 2018. The menu features Tunisian cuisine and a touch of inspiration from across the Mediterranean with plenty of vegan options. If you’re looking for a tasting experience, try Barsha’s second location. At their wine tasting bar in Manhattan Beach, you can sample their wide selection of wines alongside small bites, including a charcuterie board, cheese platter and salads.

(Photo: Barsha)

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Sweet and Swavey

Los Angeles | Pricing varies by order. Email for details.

If your partner’s got a sweet tooth, run, do not walk to place an order with Sweet and Swavey. Pick up chocolate-covered strawberries, decadent brownies or Oreo cookies and cream cookies from Sweet and Swavey. Dayja Hutchinson’s treats can often be found at Hilltop Coffee + Kitchen on a pop-up basis.

(Photo: Sweet and Swavey)

Mwokaji Cakery

Downtown | Desserts by the dozen start at $24 (cookies), $42 (cupcakes) and $72 (mini pies/tarts).

At Mwokaji Cakery, Chef Breeze marries heirloom Southern recipes with a contemporary approach. Here, you’ll find innovative treats like cinnamon sugar rugelach cookies and essentials like red velvet cake. Pastries are baked using locally-sourced ingredients, frosted with a Swiss meringue buttercream and decorated with fresh organic fruit and flowers. 

Nicole Bakes Cakes

Southern California | Pricing varies by order. Book a consultation for more details.

Dessert goes straight to the heart, and Nicole’s expansive and full-bodied flavor selection of cakes (not just wedding cakes) will certainly make you feel a hug from inside. Coconut passionfruit, chocolate strawberry balsamic, peach lavender and raspberry matcha are just a few of the bakery’s rich flavors. All flavors can be adjusted to be vegan or gluten-free.

(Photo: Nicole Bakes Cakes)

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